Trying to work out where online bingo fits in with other forms of online gambling is an "interesting" question that people are trying to figure out, according to a bingo blog.
John Witherspoon states on Bingo Street that playing bingo online has many advantages over traditional bingo halls because of its convenience.
However, when compared with other online gambling games, working out where online bingo fits is not so clear cut.
He added that online bingo also has its benefits because it is a game that doesn't require much skill, while providing the chance for social interaction.
It is concluded that if online bingo is really going to take off, "it is going to have to market itself in the way that online poker did".
As well as being a game that requires little if any skill, online bingo also benefits those who have poor concentration levels, according to a past blog on Bingo Street.